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engaging content

TocToc’s Art of Creating Engaging Content for Australian Tech Businesses

Today, everyone owns a smartphone. According to statistics, an average person uses their phone for three hours and 15 minutes daily. One out of every five smartphone users spends more than 4.5 hours on their phone daily. So, if your business can make it your customers’ mobile phones, you’ve got a huge opportunity to expand your customer base. According to a report by Techjury, a whopping 79% of people have made a purchase online through their mobile devices.

engaging content

The Art of Creating Engaging Content for Australian Tech Businesses

Content creation isn’t just about putting your content out there for your target audience. You may create plenty of content regularly, but that doesn’t guarantee that you’ll be able to build a loyal following and attract potential customers. You can only stir ‘activity’ among your target audience if the content is engaging enough. In other words, content marketing doesn’t just entail creating content but producing compelling content that resonates with your audience.

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